Recently generative design has become a significant tool for defining corporate identity elements.
Visual identity of MIT Media Lab is a good example. The logo can be transformed into 40.000 variations without losing it’s essence. Just watch the video and enjoy.
Another project is from Onformative on creating color pallette for their website, called Color of the Day . They developed a method for generating a flexible vivid color spectrum for the links to be highlighted on their website.
Very nice visual identity. Check out the rest here:
I am posting some visual identity expamples from Behance Network. This would be good for our students taking VA 301 course.
And please check the branding section of Behance and this site as a whole: Branding Served
Augustine Claret Identity
VIBE Studio Identity
One of our recent MA graduates, Sinan Büyükbaş is a very talented guy indeed – one whose skills extend into many different areas, from sound design to video to graphic design. Above are a few images from his latest creative foray, his 3D Kandinsky typeface. More images can be seen here:
And 2 months later I am back with this update:
He went and made it to the front page! :-)