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Monthly Archives: April 2010

“The truth about logos is that they are not that hard to do. If you ask people in the US what logos they like and recognise, they’ll name Target or Nike. Target for example, is just a dot with a circle around it, that’s all it is, so if you want a logo like Target, you don’t need to hire a designer, you barely need to know how to operate a computer program, the logo may as well be anything. God knows we do a lot of them here, but I think the best work in the area comes down to what most designers would agree on: the obvious thing, it’s not the actual logo but how it is used.”

There is a nice interview with Pentagram partner Michael Bierut on Facing Sideways blog.

Very useful definition of OpenType from FontShop. Also you should check other resources section of FontShop for students.

i found this nice web application that saves you from unnecessary visual elements in web sites (banners most of the time) while reading the content. it is really useful for pages that contain too many extra feature – such as newspapers or some blogs. to try, just go to hurriyet (which has an enormous number of clutter around each page)  and compare the difference between reading the same text originally and in a clean (cleared) page. first, you set the look that suits you (your vision)  then add the readability icon on your bookmark bar. whenever you need to read something without any visual inconveniences, you click that bookmark and it does the job. nice.

i encountered this entertaining infographic. i think it is certainly meaningful and there are good points in it (i actually laughed at the part with ff din). of course these are good observations but don’t have it as a reference and use only these fonts.

click on the image to visit julian hansen’s page.

After dealing with a variety of students from different classes such as Project Studio, Web Design and Interaction Design last week, I took some time to put together an introductory practical guide to typography. Since I had a wide target audience in mind, you will see some very basic topics that you already know. But I hope you will also learn some new things. Please have a look and bookmark it for cases of emergency. Any kind of feedback is welcome, of course.

first, watch the videos

i thought the guy had an incredible studio and miniatures to do these. but it turns out that he is using tilt-shift lenses on his camera  (check out what tilt-shift is ) to obtain this miniature effect on images. the trick is, most probably, depth of field and carefully applied time lapse shootings. looks pretty amazing. i likes.

keith loutit’s page

A wonderful collection of posters, with a great interface. Added to the Recommended Sites section.

http://www.typographicposters.com/

This is the didactic story of how a web design goes straight to hell by the Oatmeal. Be careful: as funny as it may look, I, for one, can testify that this is a 98.7% accurate description of what designers have to go through in some projects. To quote Paula Scher, once more:

Mostly, designers get paid to negotiate the difficult terrain of individual egos, expectations, tastes, and aspirations of various individuals in an organization or corporation, against business needs, and constraints of the marketplace. This is a process that can take a year or more. Getting a large, diverse group of people to agree on a single new methodology for all of their corporate communications means the designer has to be a strategist, psychiatrist, diplomat, showman, and even a Svengali.

Interesting article on horizontally scrolling content and readability issues in web sites on Thinking For A Living. You should also check other articles on this site.

San Serriffe is a fictional island nation created for April Fools’ Day, 1977, by Britain’s Guardian newspaper. An elaborate description of the nation, using puns and plays on words relating to typography (such as “sans serif”), was reported as legitimate news, apparently fooling many readers. (Wikipedia)